About Us » History
In 1996 PrixMax pioneered the introduction of Organic Acid Technology (OAT) formulated coolants into the Australian and South East Asian markets. Since then, the PrixMax Long Life Coolants have become arguably the most extensively field tested products of their kind, recording literally hundreds of thousands of hours of successful performance in the field across a huge range of Original Equipment Manufacturer (OEM) engines.
In more recent times, PrixMax has distinguished itself as a leading developer and supplier of low carbon footprint water-based OAT coolants. Since the mid-90s our R&D department has invested heavily in designing an advanced water-based formulation that is distinguished from other water-based coolants on the market through superior performance and environmental sustainability in heavy duty applications. For sites operating in temperate climates, the PrixMax water-based coolants have consistently proven to offer greater levels of performance, durability, cost effectiveness and environmental sensitivity than glycol or alternative fluid based coolants. The PrixMax water-based coolants are some of the most environmentally sustainable products of their kind on the market today owing to their biodegradability, safety and non-toxicity to animal life.